Harini S, Silaningsih E, Putri ME. Pengaruh orientasi pasar, kreativitas dan inovasi produk terhadap kinerja pemasaran UMKM. JIBM [Internet]. 2022 Jun. 27 [cited 2025 Feb. 3];6(1):67-82. Available from: https://ejournalugj.com/index.php/jibm/article/view/6040